PeriScope offers bespoke monitoring and benchmarking of User Interface design (UI), User Experience (UX), Video-on-Demand (VOD) / regulatory developments, and Pay TV marketing on a global basis.
Broadcast Projects and its partners maintain an extensive library of materials documenting the user interfaces of VOD, IPTV and major Pay TV services from around the world. PeriScope is based on an extensive library of materials constantly maintained and built up by our consulting associates over the years.
Click here to see an extract of services covered by our extensive library.
PeriScope facilitates the recognition and definition of the characteristics of services. We benchmark and monitor services and are able to deliver a visual taxonomy, together with supporting data, and also highlight best and worst practices across the industry globally. Periscope is also a tool for the comparison and definition of VOD services and is useful for anyone concerned about the regulatory environment for on-demand services.
We are able to benchmark:
- the user experience / user interface
- the electronic programme guide
- VOD services
- multi-screen applications, widgets
- over the top services, IPTV, web, mobile and pay TV services overall
PeriScope offers access to an independently compiled and comprehensive catalogue of data, images and supporting materials about established and emerging TV business models, product development and user interface strategies.We monitor the strategy and content offering of the leading players, paying particular attention to new and emerging business models, including how VOD content is marketed and packaged.
We deliver video walk-throughs and/or commented slide presentations that include supporting visual references of the user interface of each service, based on our large library of both current and historical applications and user interfaces in DV format.
We are able to analyse and benchmark the entire User Experience, or its component parts such as the User Interface, guide, VOD and other functionalities. We then deliver DVDs and powerpoint presentations summarising our learnings together with walk-throughs that interpret the design of an application or platform on a screen-by-screen basis.
Bespoke Monitoring Services
AVMS Monitoring - Network partner Janet Greco also provides bespoke monitoring on issues connected to the Audio Visual Media Services Directive in Europe. Content providers and platforms have key areas of interest in seeing how implementation of the directive will play out, in terms of defining which ´on-demand´services are in ´scope´, the payment of regulatory fees, and issues of ´multiple notifications´ for on-demand services rolled out in multiple territories.
As a result of her in-depth experience in metadata, AVMS monitoring also offers policy makers and media industry groups an in-depth perspective of on the increasing regulatory requirements for signaling content to consumers, such as ratings for video games, film and TV ratings, product placement notices and accessibility requirements. With increasing requirements coming from regulators both in the United States and in Europe, metadata harmonisation becomes ever more vital.
Pay TV Marketing Monitor – Network partner Justin Hewelt offers ’Marketing Monitor’ – a subscription service which tracks and interprets the product, brand and marketing strategy of leading Pay TV operators and Digital TV networks worldwide. Since 2003, ´Marketing Monitor´ has tracked the marketing output and product offers of leading Pay TV platforms around the world.
Every day, PayMedia reviews the TV, radio, outdoor, print and direct mail activity of leading digital TV platforms worldwide, identifying new products, compelling creative executions, innovative pricing and clear use of language. Marketing Monitor provides marketing teams with relevant case-studies and references from leading Pay TV operators (Cable, Satellite and IPTV) worldwide including DirecTV, Dish Network, Comcast, BSkyB, Foxtel, Virgin Media, BT Vision and others. Each case study reviews and interprets TV, Radio, Print, Outdoor and Direct Mail communications, as well as Customer Magazines.