EC Policy Initiatives on Connected TV and Cloud Computing

In a speech that applauded cable´s investment in broadband infrastructure, Neelie Kroes, Vice-President of the European Commission responsible for the Digital Agenda, announced this week the Commission´s intention to launch a policy paper on connected TV by the end of the year. The speech took place at the annual Cable Congress in Brussels on Thursday, 8 March. She said is also preparing the Commission´s strategy for cloud computing, which goes hand and hand with next generation broadband infrastructure investment.

¨We know people are already happy to pay for high-quality TV services. What if they could combine their favourite TV programs with the best of the Internet, or indeed special on-line services? With features that are interactive, on-demand, or social?¨said Kroes. ¨Well, you won’t have to wait long to find out: within 2 to 3 years, 90% of TVs sold in Europe will be internet-connectable. 90 per cent. So later this year we’ll be producing a policy paper on Connected TV, to make sure we’re ready to let this market flourish.¨ Kroes also said that we need to support cloud computing because that´s where the future will be, but that to use the cloud effectively there must be robust broadband networks in support.

The full text of her keynote speech can be found here.

On 21st March 2012, Forum Europe will host the European Cloud Computing Conference in Brussels with professionals from the technology industry, EU policymakers and other stakeholders debating the current state and the future of Cloud Computing in Europe. Conference link here.