Sharper positioning.

Stronger market presence.

Broadcast Projects helps technically sophisticated companies improve how they are understood across the industry through sharper positioning, strategic visibility, industry outreach and stronger market-facing narratives.

Strategic Positioning

Clarify how your company is understood across the media and entertainment technology ecosystem. Align positioning, messaging, and market presence around a stronger commercial narrative.

Market & Press Visibility

Strengthen industry visibility around launches, partnerships, funding announcements, and key market moments through sharper communication and positioning.

Trade Show Strategy

Approach IBC, NAB, and major industry events with clearer positioning, stronger outreach strategy, and more purposeful industry engagement.

Client Reviews

"Janet's advice and ideas have made a world of difference, and we're positive the impact of WABE is going to be felt for years to come."

— Tessa Potter, President, The Western Association of Broadcast Engineers (WABE), Canada

"Janet did an excellent job explaining the pitfalls of international communication. In particular, she explained the differences between British and American communication really well. We also love her weekly newsletter."

— Stephan W., Business Development, Healthcare Research, Germany

"When Janet joined us, Deviqon Labs was a deeply technical shop with zero business development muscle. She changed that. Janet brought structure to our brand presence, opened doors across the media-tech community we wouldn't have found on our own, and produced PR and marketing content that actually sounded like us, no small feat for a company of video engineers. She laid a foundation of visibility, relationships, and a real framework for our sales pipeline, and it's one we build on every day. Thank you, Janet."

— Robert Rotter, Founder, Deviqon Labs

“From our first collaboration on press releases, Janet’s work was flawless. She quickly became our go‑to partner for broader public‑relations and brand‑building initiatives, consistently delivering polished messaging that resonated with our audiences.

Janet was able to expand her support beyond PR: she helped reorganize internal information flows, streamline our communications, refine operational processes, and even guided us through critical stages of commercial negotiations. Her deep understanding of tech‑industry dynamics and her ability to translate them into clear, actionable strategies has been highly valuable.

If you’re a technology company looking for someone who truly grasps your business and can elevate it, she’s your best choice.”

— Romain Bouqueau, CEO, Motion Spell, France

"The content was well prepared, not only educational but also very entertaining."

— Holger G., Senior Research Associate, R&D, Germany

"Janet's seminar was excellent: high-quality material, useful exercises related to the topics, flexibility in responding to participants' questions and comments, and regular newsletters which kept the participants engaged. I've already put into practice some of the tips, such as revamping my LinkedIn profile, and I look forward to tackling the other tips she gave us."

— Luca C. Research and Development, Audio Forensics, Germany

"Janet is one of those rare live event producers who really puts their guests at ease. From the first contact through logistics and to the event itself, it was clear I was in very capable hands. That really allowed me to focus on what I needed to do and helped me bring my best self to the event."

— John Pabon, Australia's leading voice on greenwashing, Founder and Chief Advisor, Fulcrum Strategic Advisors (Australia)
Janet Greco

Why Broadcast Projects

Broadcast Projects helps media and entertainment technology companies clarify how they are understood across the industry.

We work with technically sophisticated teams to strengthen positioning, refine market-facing communication, and improve strategic visibility around launches, trade shows, partnerships, and growth initiatives.

Broadcast Projects is led by Janet Greco, an international advisor with experience across the European and North American media technology industry, spanning streaming, cloud, infrastructure, and ecosystem engagement.