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Janet Greco Janet Greco

IBC 2025 Party & Event List

The IBC 2025 Party & Events List is your ultimate guide to the hottest networking, after-hours action, and unmissable gatherings in Amsterdam.

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Janet Greco Janet Greco

Reevaluating Media Tech Trade Shows: Insights from the ICE Gaming Show and Beyond

As the media and entertainment technology sector evolves, it’s worth asking: are traditional trade shows like NAB and IBC still the best way to drive business? My experience at the ICE Gaming Show in Barcelona revealed fresh opportunities in niche events, where sectors like esports and live betting highlight the growing need for real-time streaming and DRM solutions. Is it time to rethink where we invest our time and resources?

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Janet Greco Janet Greco

Navigating the Evolution: Highlights from CTV Ad Days

The CTV Ad Days shed light on the rapidly evolving landscape of Connected TV advertising. Industry experts discussed the challenges of fragmented audiences and inconsistent measurement, while also exploring exciting opportunities in targeted addressable advertising, the growth of FAST channels, and the future of multi-currency measurement. Guest post by Adam Davies.

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Trade Shows and Conferences Janet Greco Trade Shows and Conferences Janet Greco

Exploring Innovations in Media and Entertainment at CABSAT 2024 in Dubai

Discover the latest in media, broadcast, and satellite innovations at CABSAT 2024 in Dubai from May 21-23. Engage with industry leaders, explore transformative technologies, and be part of key discussions that will shape the future of media and entertainment. Dive deeper into our comprehensive guide on what to expect at this premier event.

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